Marketing
27/10/2017

9 Truly Terrific Halloween Marketing Campaigns

How to use Halloween to your (marketing) advantage You may be excused for thinking that…
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creepy cornfield
Marketing
26/04/2017

How a 1989 Film Put Your Marketing at Risk

Film? What film? How very dare they? The film was ‘Field of Dreams’ and, in…
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number 4 made out of cake
Marketing
20/03/2017

The Power of Four – a Birthday Blog!

It was four years ago this month that Milkshake Dental Marketing was born! This has…
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x marked in sugar
charity
01/02/2017

A Sugar-Free Milkshake!

In support of Cancer Research UK’s Sugar Free February campaign, we’re giving up the sweet…
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MarketingTutorials
06/12/2016

Milkshake Marketing Mini-Tutorial: ROI

Ask ‘How?’, not ‘How much?’ If you’re running a dental practice, you’re running a business.…
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MarketingTutorials
14/10/2016

Milkshake Marketing Mini-Tutorial: Market Research

Defining your terms Market research, according to the illustrious Oxford English Dictionary (OED), is “The…
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MarketingTutorials
22/09/2016

Milkshake Marketing Mini-Tutorial: Customer-Led Marketing

Choose your approach In a previous blog post we discussed campaign-led marketing to find patients who…
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MarketingTutorials
12/09/2016

Milkshake Marketing Mini-Tutorial: Campaign-Led Marketing

Defining your marketing strategy Ideally, your marketing strategy should include both campaign-led and customer-led initiatives,…
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