MarketingTutorials
06/12/2016

Milkshake Marketing Mini-Tutorial: ROI

Ask ‘How?’, not ‘How much?’ If you’re running a dental practice, you’re running a business.…
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MarketingTutorials
14/10/2016

Milkshake Marketing Mini-Tutorial: Market Research

Defining your terms Market research, according to the illustrious Oxford English Dictionary (OED), is “The…
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MarketingTutorials
22/09/2016

Milkshake Marketing Mini-Tutorial: Customer-Led Marketing

Choose your approach In a previous blog post we discussed campaign-led marketing to find patients who…
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MarketingTutorials
12/09/2016

Milkshake Marketing Mini-Tutorial: Campaign-Led Marketing

Defining your marketing strategy Ideally, your marketing strategy should include both campaign-led and customer-led initiatives,…
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Dentist using social media to get more patients
MarketingTutorials
01/09/2016

Milkshake Marketing Mini-Tutorial: Patient Acquisition

A practice’s life blood: Acquiring new patients New patients are vital to a practice’s survival…
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man shouting at woman with megaphone
MarketingTutorials
12/08/2016

Milkshake Marketing Mini-Tutorial: Calls to Action

If you're not in marketing, the phrase 'call to action' may sound like a battle…
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